From New York to Paris: The Story Behind MyBlanks
I still remember the moment it all started. I was in New York, on my exchange, in the heart of this city that never sleeps. There, everything seemed possible. Each neighborhood vibrated with a different energy, each store told a story. The local brands I discovered fascinated me: they didn't try to please everyone, but they were authentic, true to themselves. It was there that I understood one essential thing: there is nothing more powerful than creating something that resembles us.
Back in Paris, this idea haunted me. I knew I wanted to create something, but not an ephemeral or soulless project. I wanted to build a brand that had meaning, that was sustainable, and that told a story, mine. My experience in a Parisian concept store confirmed to me the importance of details, of the care given to each piece. It wasn't just clothes, it was an experience, a state of mind.
This is where MyBlanks was born. A mix of the raw energy of New York and the timeless elegance of Paris. I wanted to create clothes that are simple but never banal, pieces that become essentials, the ones you instinctively reach for every morning. Clothes that accompany you on your adventures, big or small.
Every piece I design is designed to last. I spent months looking for the right suppliers, testing materials, making sure everything was perfect. After a few disappointments (thank you Alibaba for the questionable quality products!), I found reliable partners who understand my vision: oversized hoodies in premium cotton, comfortable but durable t-shirts. Everything is thought out down to the smallest details so that you want to wear them again and again.
But MyBlanks is not just clothes. It’s an adventure. It’s a way of saying “stay true to yourself.” I want every person who wears a piece of the collection to feel this authenticity, this desire to live fully, without compromise.
So here it is, MyBlanks is more than a brand, it’s a movement. This is my story, but I hope you’ll find a little bit of yours in it too. Together, we’re building something that goes way beyond fashion.
Thank you for being there, at the very beginning of this adventure. Because yes, this is just the beginning. 😊